A talk in forty slides that fit in ten minutes.
A conference slot cut in half the week before, rebuilt around one idea per slide.
- Client
- Design Week (mock)
- Year
- 2025
- Role
- Speaking, slides
- Discipline
- Talks

The organisers halved the slot a week before the event. The talk had been written for twenty minutes.
What I did
I cut every slide that needed a sentence to explain it, and kept forty that needed none. One idea per slide, big type, no bullets.
What changed
The talk ran to time, and the slides were shared more than the recording.

